Triari Senawirawan

Senior Vice President - Digital Banking
Consumer Banking Group
PT. Bank DBS Indonesia
A certified, award winning brand communication professional specializing in Marketing Communications (Marcom) & Brand Strategy. Experienced in sales demand generation and acceleration through marketing campaigns, digital media & CRM. 12 years experience in Marketing, Advertising, CRM & PR which focus on end to end 360 marcomm execution based on consumer insight & analytics. Proven experience in brand building awareness, generate preference & sustain loyalty.
Triari Senawirawan is currently planning the development of DBS' Indonesia Digital Banking initiatives. From Consumer journey Insight, Strategic Planning & Proposition, Marketing Development, Implementation & Partnership. Developed and grow strategic sustainable partnership with merchants, e-commerce companies, fin-tech organizations & telco operator providers.

08:30 AM Panel discussion: Envisioning the next generation of digital financial services in Indonesia: Future prospective, strategic directions and initiatives

- Examining the potential of mobile and digital solutions to drive adoption of the unbanked
- Mobile technology: Maximizing mobile transactions through innovative added features
- What are the alternative currencies in digital banking? Exploring tokenization, vaulting, and the evolution of the digital payment credential